“You Scanned. You Landed. You Just Validated the Strategy.”
That’s how powerful local coaster marketing can be.
You’re not just advertising.
You’re claiming your seat at the table — with us, with Málaga Radio, and with the entire coast.
🍻 It’s Not the Drink They’re Staring At
Most people think of a beermat as just something to soak up a spill.
But in truth, it’s a media agent — one that delivers your message again and again, across tables, venues, and moments.
It doesn’t blink, scroll away, or get skipped. It just works.
Whether it’s under a coffee cup at a quiet lunch, or absorbing the buzz of a big night out, your message stays visible — trusted, tactile, and repeated.
And it’s not alone. Hundreds of branded mats, placed with intention, quietly do the same thing — all across the coast.
📱Interactive Pulpboard — Where Print Becomes Digital
“It looks simple — just a pattern of black and white squares.”
“But the humble QR code is a portal.”
It connects a real-world moment — a drink, a toast, a conversation
to a digital experience, offer, or trackable interaction.
It’s not just clever.
It’s measurable.
It tells you when, where, and how people engage —
in real time, across towns, venues, and campaign dates.
Where Your Message Lands — Not Left to Chance
Every coaster is placed with intention.
We don’t leave your brand sitting in storage or dropped off at random.
We work directly with:
✅ Hospitality Venues — from tapas bars to rooftop lounges
✅ Beachfront Cafés — where tourists relax, scroll, and plan
✅ Event Hosts — local concerts, night markets, and pop-up festivals
✅ Beer Distribution Partners — so your message rides the routes that matter
✅ Custom Street Tactics — direct placement at curated hotspots
Whether it’s a summer campaign in Fuengirola or a winter push in Ronda, your coasters appear exactly where your audience gathers — on tables, not in inboxes.
👥 Every Table Tells a Story — Match the Mat to the Moment
Not every audience is the same — so your message shouldn’t be either.
We help you tailor your campaign to:
✅ Luxury Travelers — cocktails at rooftop bars in Marbella
✅ Families — lunch stops near waterparks or old-town plazas
✅ Night Owls — live DJs, late drinks, and social buzz
✅ Cultural Explorers — museum cafés, artisan markets, and tapas trails
✅ Locals & Expats — trusted venues in the community they live in
From Nerja to Estepona, we help you match message, timing, and venue psychology — so your coaster lands in the right hand, at the right time.
📊 It Doesn’t Just Land — It Performs
Every coaster in your campaign becomes part of a measurable story.
Unlike most physical advertising, these aren’t one-way messages. They’re trackable, scannable, and surprisingly smart.
✅ Real-Time Engagement
QR scans tell you when and where customers interact — across towns, venues, and campaign dates.
✅ Insight-Driven ROI
See what works best — mornings in Marbella, or nights in Nerja — and refine your message over time.
✅ Seasonal Intelligence
Plan around the rhythm of the Costa del Sol. Peak travel months, local events, and even weather patterns influence engagement — and we help you follow the curve.
🎯 Why Coasters Deliver More — Where Other Media Miss
When it comes to attention, trust, and engagement — not all media are created equal.
✅ Shared Trust — placed in venues people already love, not intrusions in inboxes.
✅ High Dwell Time — coasters stay in view longer than a flyer or billboard glance.
✅ No Skip, No Scroll — you can’t close a coaster. And it doesn’t disappear when the song changes.
✅ Low Cost, High Reach — scalable local impact with minimal waste.
🎤 Your 2025 Campaign Starts Here — With Málaga Radio
This isn’t just a pitch.
It’s a growing, coast-wide media ecosystem — and you’ve just scanned your way into it.
As part of the 2025 Málaga Radio Campaign, we’re offering shared-cost coaster drops to selected towns and tourism zones.
That means:
✅ Reduced entry costs
✅ Premium placement via our trusted venue network
✅ Inclusion in joint campaigns promoted across radio, podcast, and social
You’re not just buying media — you’re joining a movement.
You’re not just advertising.
You’re claiming your seat at the table — with us, with Málaga Radio, and with the entire coast.